Strategic Thinking And Planning

In-Person/Online

3 Days

English/Arabic

Learning Objectives

Identify the basic strategic management concepts and terminology.
Formulate strategic plans to help organization advance and grow.
Detect the strengths, weaknesses opportunities and threats (SWOT) that drive strategy.
Identify strategies to better position your organization for long-term competitive advantage.
Distinguish between different types and levels of strategy and strategy implementation.
Translate strategy into action.
Execute strategy and deliver results through people and processes.
Establish strategic planning, monitoring and controlling mechanisms that ensure positive results.

In-Person/Online

3 Days

English/Arabic

Learning Objectives

Modules

Module 1: Strategic Thinking

Strategic thinking vs. strategic planning & “helicopter view”
Elements for strategic success
Recognizing the need for change
Benefits of strategic management

Module 2 : Formulating Strategy

Vision and mission statements
Organizational core values
Planning: strategic, tactical, and operational
The strategic planning and control process

Module 3: Company Analysis (Internal and External Assessment)

Tools & techniques for internal analysis
- The SWOT analysis
- Balanced scorecard
- Value chain analysis

Module 4: Tools & Techniques for External Analysis

PEST/PESTLE analysis
Competitive advantage / unique selling points
The extended boston consulting growth share matrix
Porter's five competitive forces
Growth drivers

Module 5: Strategy Implementation

Monitoring the strategic plan implementation
Developing control systems and performance measures

Module 6: Setting Strategic Objectives

SMART(ER) objectives and goals
Criteria of effective action plans
Linking goals, strategies, action plans, and budgets