Digital Marketing

In-Person/Online

3 Days

English/Arabic

Learning Objectives

  Identify social media marketing and how to execute a smart and effective campaign to raise awareness through various social media and digital marketing platforms.
  Exploring content marketing.
  Recognize various channels and activities necessary to plan, implement and manage a practical digital marketing strategy for your business.
  Relate your online marketing goals to your company goals.
 Know-how of analyzing online data, social media and online marketing, SEO, mobile solutions and develop skill-set to understand the dynamics of how online marketing works.  

In-Person/Online

3 Days

English/Arabic

Learning Objectives

  Identify social media marketing and how to execute a smart and effective campaign to raise awareness through various social media and digital marketing platforms.
  Exploring content marketing.
  Recognize various channels and activities necessary to plan, implement and manage a practical digital marketing strategy for your business.
  Relate your online marketing goals to your company goals.
 Know-how of analyzing online data, social media and online marketing, SEO, mobile solutions and develop skill-set to understand the dynamics of how online marketing works.  

Modules

Module 1: Overview of Digital Marketing and Social Media

  • Social media marketing 
  • How to execute a smart and effective campaign through various social media and digital marketing platforms
  •  Content marketing
  • The channels and activities necessary to plan, implement and manage a practical digital marketing strategy for the business
  • Relate the online marketing goals to the company goals.
  • The Know-how of analyzing online data, social media and online marketing, SEO, mobile solutions and develop skill-set to understand the dynamics of how online marketing works
  • Lead generation through search engine optimization(SEO) using google and related analytical tools
  •  The latest and most popular social media platforms that will impact your business

Module 2: Focus on Practical SEO

  • Introduction to SEO
  • On and off page SEO
  • SEO tools
  • Digital marketing case studies.
  • The big 3 facebook | twitter | LinkedIn | Instagram + live streaming
  • Content marketing & social media
  • Analytics & social media monitoring - when you need to look and listen to the data
  • Content marketing tools
  • Lead generation on social media

Our Partners

Welcome to our beta version!

We’re currently testing and improving our website before releasing the final version. 

As you explore, you may come across some bugs or areas that need improvement. 

We would love your help in reporting any issues you encounter via contact us page so we can make our site the best it can be. 

Thank you so much in advance,

HNI Team.